Purple Wrasse
Notolabrus fucicola
Purple Wrasse (Notolabrus fucicola) is a temperate reef wrasse of southern Australia and nearby waters, often seen around kelp-covered rocky coastlines. It is an active bottom-forager that picks invertebrates from algae and reef crevices.
Identification points
- Deep-bodied wrasse with a blunt head and thick lips
- Adults usually show a purple to reddish-brown body with darker mottling
- Continuous long dorsal fin and a rounded tail, typical of labrid wrasses
Habitat
Shallow temperate rocky reefs, kelp forests, surge channels, and weed-covered boulder shores, usually close to the bottom and among structure in coastal waters.
Bait notes
Best taken on peeled prawn, mussel, squid strips, pipis, and small crab pieces; small soft plastics and baited jigs can also work around reef edges.
Behavior
Diurnal and territorial, feeding by searching crevices and algae for crustaceans, mollusks, worms, and small echinoderms; often bold around divers and structure but wary of heavy gear.
Caution
Rocky shoreline fishing can be hazardous in surge and slippery weed-covered rocks; check local size and bag rules, as regulations may vary by region.
Fishing notes
Fish light leader and small hooks near kelp edges, gutters, and rocky holes with a natural bait drift or slow retrieve; avoid snagging tackle by working baits close to the bottom and structure.